BAMF

2.1M Views on new B2B audience channel—YouTube Star on LinkedIn

A YouTube megastar crossed over to LinkedIn—racking up 2.1M organic views, tripling daily engagement, and turning the platform into B2B lead source for “Believe Nation.” Challenge: Evan had conquered YouTube, Instagram, and podcasting—but LinkedIn sat untapped. His sporadic reposts of YouTube clips averaged <3K views and failed to attract the B2B founders and conference planners he wanted to reach. Solution: BAMF reverse-engineered Evan’s 6,000-video archive into LinkedIn gold: • curated the top 1 % clips that fit a professional mindset • rebuilt them into 60-second subtitled reels and 8-slide “Believe” carousels optimized for desktop feed scrolling • deployed a 90-posts-per-month cadenced schedule (10× Evan’s previous output) • layered a DM flow delivering a free “7 Principles of Believe” PDF, warming prospects for coaching and keynote inquiries. Results: 2.16 M impressions in 207 days (+550 % vs. prior period); Engagement rate climbed 40%+; Comments up 643% to 4,368; Likes up 389 % to 18,751