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Misa Chien: 34M Impressions & LinkedIn Top Voice—Agency Growth Masterclass

Misa Chien

Establishing Misa as a LinkedIn Top Voice in marketing and agency leadership, driving high-value client acquisitions through thought leadership. Challenge: From the moment we met Misa, we knew what she was capable of. She is a dynamic go-getter who does not let obstacles stop her from getting things done. We did not only take her very seriously, but we also had to generate new ideas to take her business to the next level. At the time, we realized that we needed to equip her with the tools that she needed to elevate her brand to another level. This would mean building a system that: Would allow her to increase her awareness Nurtures already existing leads in her pipeline Expands her reach with targetted networking Allows targetted outreach In December of 2023, she hit more than 34 million impressions. 34,815,385 to be exact. Let’s dive in. Solution: After almost a couple of months of working with Misa, the results were in, and even we couldn’t believe our eyes. It was here that we realized that we were going to go beyond our initial KPIs and many people were going to be reached with Misa’s messaging. We were going to help Misa take her message across the world and bring inspiration to the lives of many. Not only did she hit the 34 million impressions mark, but her other stats were also out of this world. She had brought 754,914 likes to her LinkedIn posts, content was being shared more than 32,000 times and she had amassed an additional 34,000 followers. Oh, and the engagement rate? 2.35% at the very least. It might not be much but considering the size of the campaign and the previous stats, this is actually a great batting average. It was apparent the combination of proper LinkedIn systems and a goal to help others resulted in one of the biggest wins we’ve had. Results: 34M impressions; 120K+ new followers; 45+ enterprise clients; LinkedIn Top Voice