Ah, the LinkedIn about section.
The largest piece of “text real estate” on your LinkedIn profile
…and quite possibly the most difficult part to write.
Now we’ve built guides in the past about building different sections on your LinkedIn profile, but how about if we told you we decided to build you a prompt to make the process a little easier?
With today’s specially crafted prompt, we’ll help you show you how to write a LinkedIn About Section with ChatGPT like a real growth hacker.
But Why the LinkedIn About/Summary Section Specifically?
Think of your About section this way: it’s the middle of your landing page.
It’s the largest block of text on your profile and the largest piece of text you’ll have there.
Sure, your achievements and experiences are important. But how you present them is where the magic happens.
You can either be this awesome and reputable professional they can trust or someone they might be wary of.
With a well-crafted About section, you can build credibility, improve your reputation, and attract engagement and potential clients.
At the same time, you can potentially convert clients or nudge them further in your funnel!
So now that you know why the LinkedIn About section is important, let’s check out the prompt we have for you today!
Read more: How to Create a LinkedIn Summary That Converts (Plus, 9 Examples!)
The Prompt
Today’s prompt is a bit of a thinker! You’ll need to fill up details not only about your career but also your personal goals and values/
“I’m a [Your Job Title] specializing in [Your Industry/Field]. I’m looking to create an engaging, informative, and personalized About section for my LinkedIn profile that reflects my unique skills, experiences, and professional journey.
The goal is to make my profile stand out and attract meaningful connections and opportunities.
This will be an about section for a [someone who’s looking for work/a business owner/marketer]
Please create an About section that:
Starts with a compelling opening statement that grabs attention and sets the tone for my professional brand.
Has a CTA that allows prospects or hiring managers to contact me
Provides a brief yet impactful overview of my professional background, including key achievements and milestones.
Highlights my unique skills, areas of expertise, and what differentiates me in my field.
Incorporates my personal passion, values, or what drives me in my career.
Concludes with a strong call-to-action that invites connections, collaborations, or other professional engagements.
Maintains a conversational yet professional tone that aligns with my personal brand.
Please provide [number] versions tailored for [specific industry] (e.g., marketing, finance, tech), making sure to include:
[Your Job Title] and [Your Industry/Field]
[X years of experience] in [Industry]
[Key achievements and milestones]
[Unique skills/areas of expertise]
[Your personal passion, values, or what drives you]
[Call-to-action inviting connections or collaborations]
Ensure that each version feels distinct, authentic, and personalized to my career story.”
Why is this important?
Because it gives your LinkedIn About section that personal touch, which is exactly what you need to stand out.
Check out what it looks like below with our output.
The Output
“I’m a project manager specializing in the construction and infrastructure industry. I’m looking to create an engaging, informative, and personalized About section for my LinkedIn profile that reflects my unique skills, experiences, and professional journey.
The goal is to make my profile stand out and attract meaningful connections and opportunities.
This will be an about section for a business owner, seeking clients
Please create an About section that:
Starts with a compelling opening statement that grabs attention and sets the tone for my professional brand.
Has a CTA that allows prospects or hiring managers to contact me
Provides a brief yet impactful overview of my professional background, including key achievements and milestones.
Highlights my unique skills, areas of expertise, and what differentiates me in my field.
Incorporates my personal passion, values, or what drives me in my career.
Concludes with a strong call-to-action that invites connections, collaborations, or other professional engagements.
Maintains a conversational yet professional tone that aligns with my personal brand.
Please provide three versions tailored for marketing, education and commerce (e.g., marketing, finance, tech), making sure to include:
Project Manager and Construction and Infrastructure
12 in Construction and Infrastructure
Headed the construction of X mall, which is now home to over 20 businesses
Handled the construction of 123 Bank’s 30th branch in the stateWorked with a team to help with the renovation of Educational School
Project Management, Business Operations, Business Planning
A passion for entrepreneurship and help businesses achieve their maximum potential
Set a meeting with me for your construction needs
Ensure that each version feels distinct, authentic, and personalized to my career story.”
As you can see based on this prompt, ChatGPT gave three versions, with each one catering a specific industry that we have mentioned earlier on:
Each version still mentions all of the skills, achievements and experience I’ve mentioned but is tailored to appeal to the varying audiences.
By requesting multiple versions, you give yourself an array of choices, depending on your preference.
But you’re far from done.
What’s next?
Now writing your About section is just the beginning.
Want to really maximize this section and your LinkedIn profile? Here are some more tips you can follow to do so:
Social Proof
You don’t just talk the talk, you have to walk the walk.
Include case studies, client testimonials, and other similar proof directly in your About section to backup your claims.
You can do this by adding the most relevant statistics that you have from the previous projects you’ve worked in.
Personalize Your CTA
Sure, ChatGPT gives you a CTA when you use our prompt, but let’s be honest, you know you can still make it better.
Take it a step further and personalize these CTAs with something that is personal to you.
You can even choose to have two CTAs – one at the top and the bottom! – This is to make sure that people who want to contact you immediately have access to your information up top, and they have a CTA at the bottom to get them to take action.
Not only will this make it sound fun and catchy, but also human—making you sound authentic and reliable.
Keep It Fresh
Regularly updating not only your About section, but your entire LinkedIn profile is definitely a must.
By updating your profile once every six months, you keep it active, dynamic, and updated with all your latest achievements and the newest skills you’ve achieved.
Engage With Your Network
Having a well-built profile and About section means nothing when people won’t see it, and the best way to get people to see it?
By staying active and talking to them. Respond to comments, share insights on a post, and comment on articles! This allows you to build trust with your network.
Post Value-Driven Content
Always prioritize value.
This means that everything from your posts to your About summary should provide value to the reader.
Don’t just limit yourself to your LinkedIn profile and commeningt on other posts—strive to create added value whenever and wherever you can.
Create articles and newsletters on LinkedIn that deliver valuable and informative content to your audience.
(If you don’t know where to start, check out our previous blog on using ChatGPT to help create a LinkedIn article outline). With the right content, you position yourself as a reputable voice and professional in your industry.
With these tips, you’ll have an awesome LinkedIn profile in not time!
Read more: Lead Qualification with ChatGPT: Score Your Leads Faster!
Takeaways
Well, there you have it folks, a way to create your LinkedIn About section with ease.
We hope that with this guide you get to stand out and engage with the right audience
…and grow.
After all, it’s not only about what you can bring to the table, but how you bring it.
Stay golden!