{"id":35241,"date":"2021-02-19T01:41:36","date_gmt":"2021-02-19T08:41:36","guid":{"rendered":"https:\/\/bamf.com\/?p=35241"},"modified":"2022-01-02T22:54:27","modified_gmt":"2022-01-03T05:54:27","slug":"how-to-do-email-hygiene-like-a-growth-hacker","status":"publish","type":"post","link":"https:\/\/bamf.com\/how-to-do-email-hygiene-like-a-growth-hacker\/","title":{"rendered":"How To Do Email Hygiene Like a Growth Hacker"},"content":{"rendered":"\n
Email hygiene is critical.<\/p>\n\n\n\n
If you’re running multichannel campaigns on both LinkedIn and email, the last thing you want is for you to have a lot of your emails to bounce.<\/p>\n\n\n\n
Not only does it hurt your email reputation, but it also wastes valuable resources.<\/p>\n\n\n\n
Here’s the funny thing.<\/p>\n\n\n\n
Quite a few growth hackers often forget to conduct regular email hygiene and sometimes find themselves in a pickle.<\/p>\n\n\n\n
In today’s guide, I want to show you how growth hackers should<\/p>\n\n\n
Back in the day, nobody really cared for personalization or email hygiene.<\/p>\n\n\n\n
But, with improved algorithms and heightened competition, having good email hygiene is a must for any growth hacker that wants to improve their success rates.<\/p>\n\n\n\n
ISPs judge you by how often your emails get sent to your spam folders, how many emails you send that “bounce”, and other factors.<\/p>\n\n\n\n
This is why preventing instances of “bad” emails is extremely critical to the success of your email.<\/p>\n\n\n\n
You see maintain a reputation with the email address that you have.<\/p>\n\n\n\n
If your reputation gets tarnished, you’ll find it harder to get emails sent out – ISPs will just straight up reject some of your emails – and this will it make it hard to do email campaigns.<\/p>\n\n\n\n
However, it’s not just how many bounces you get that affect your email deliverability and email hygiene. One of the most significant factors that can affect you is the engagement rate.<\/p>\n\n\n\n
Engagement is email opens, replies, and the email content – which can trigger spam traps that lookout for specific phrases that amount to spam.<\/p>\n\n\n\n
Understanding email deliverability is key to understanding email hygiene.<\/p>\n\n\n\n
Please do not send out emails right away.<\/p>\n\n\n\n
Just don’t.<\/p>\n\n\n\n
You should always use an email verification service before sending out emails.<\/p>\n\n\n\n