{"id":35735,"date":"2021-04-22T09:45:35","date_gmt":"2021-04-22T16:45:35","guid":{"rendered":"https:\/\/bamf.com\/?p=35735"},"modified":"2022-01-02T23:57:22","modified_gmt":"2022-01-03T06:57:22","slug":"how-to-use-linkedin-stories-to-supercharge-your-growth","status":"publish","type":"post","link":"https:\/\/bamf.com\/how-to-use-linkedin-stories-to-supercharge-your-growth\/","title":{"rendered":"How to Use LinkedIn Stories to Supercharge Your Growth"},"content":{"rendered":"\n
LinkedIn stories are here to stay.<\/p>\n\n\n\n
And, we couldn’t be more excited!<\/p>\n\n\n\n
They’re fun, casual, and a great feature that you can use to leverage your brand.<\/p>\n\n\n\n
In this guide, let’s explore how you can use LinkedIn stories to engage with prospects, create branded campaigns, and leverage them for maximum conversions.<\/p>\n\n\n\n
Let’s dive right in!<\/p>\n\n\n
LinkedIn stories is a fairly new feature that was rolled out just last year.<\/p>\n\n\n\n
And, it’s only available on the LinkedIn mobile app.<\/p>\n\n\n\n
They resemble Instagram and Facebook stories, Twitter Fleets, or, who could forget the people who started it all, Snapchat Snaps.<\/p>\n\n\n\n
Just like their counterparts on other platforms, you can post a graphic, photo, video, or a piece of text for 24 hours after which they disappear.<\/p>\n\n\n\n
On LinkedIn the maximum length of a LinkedIn story is 20 seconds, so you can pretty much shoot a quick promotional clip or a behind-the-scenes video for your followers.<\/p>\n\n\n\n
Here’s what.<\/p>\n\n\n\n
The reason stories \u2013 on all platforms \u2013 have gained so much popularity is that they provide a quick glimpse into the lives of people, no matter how popular or professional they are.<\/p>\n\n\n\n
This makes story posters more accessible, personal, and, more importantly, more human.<\/p>\n\n\n\n
In turn, it also breaks the barrier between you and your followers, making you more approachable.<\/p>\n\n\n\n
Stories are also easier to digest than traditional forms of content and it’s easy to get lost in them. In the social media space, it’s a battle to keep as many eyeballs hooked to the platform at any given time.<\/p>\n\n\n\n
Here’s another feature of LinkedIn stories.<\/p>\n\n\n\n
You don’t need to post stories yourself as you can get your page to post for you as well.<\/p>\n\n\n\n
There are two main types of media that you can post on LinkedIn stories, these can either be photos or videos.<\/p>\n\n\n\n
Now, there’s an option for you to post live or access saved items from your mobile device.<\/p>\n\n\n\n
You can make quick edits, type in text and add stickers to create your own flair. We won’t go through each of these edits because we’re sure they’ll be modified from time to time.<\/p>\n\n\n\n
Once you post a story, it will be available to your followers for 24 hours.<\/p>\n\n\n\n