{"id":35898,"date":"2021-05-20T07:30:33","date_gmt":"2021-05-20T14:30:33","guid":{"rendered":"https:\/\/bamf.com\/?p=35898"},"modified":"2022-01-03T01:58:08","modified_gmt":"2022-01-03T08:58:08","slug":"how-to-use-linkedin-emojis","status":"publish","type":"post","link":"https:\/\/bamf.com\/how-to-use-linkedin-emojis\/","title":{"rendered":"LinkedIn Emojis: Should You Be Using Them?"},"content":{"rendered":"\n<p>We know that LinkedIn is a professional network.<\/p>\n\n\n\n<p>So, the question is can you use emojis on it?<\/p>\n\n\n\n<p>Well, it&#8217;s a little complicated.<\/p>\n\n\n\n<p>In this guide, we take a look at the use of LinkedIn emojis and the best ways to use them.<\/p>\n\n\n\n<p>I&#8217;ll take you on the best use case scenarios, when not to use them, and why you need to start incorporating them into your growth strategy.<\/p>\n\n\n\n<p>So, shall we? ?<\/p>\n\n\n<div class=\"wp-block-ub-table-of-contents-block ub_table-of-contents\" data-showtext=\"show\" data-hidetext=\"hide\" data-scrolltype=\"auto\" id=\"ub_table-of-contents-6d3527d4-6e34-40d7-ab5c-b8914e38b987\" data-initiallyhideonmobile=\"false\"\n                    data-initiallyshow=\"true\"><div class=\"ub_table-of-contents-header-container\"><div class=\"ub_table-of-contents-header\">\n                    <div class=\"ub_table-of-contents-title\"><strong>Table of Contents<\/strong><\/div><\/div><\/div><div class=\"ub_table-of-contents-extra-container\"><div class=\"ub_table-of-contents-container ub_table-of-contents-1-column \"><ul><li><a href=https:\/\/bamf.com\/how-to-use-linkedin-emojis\/#0-should-you-be-using-emojis-professionally->Should You Be Using Emojis Professionally?<\/a><\/li><li><a href=https:\/\/bamf.com\/how-to-use-linkedin-emojis\/#1-where-should-you-use-them->Where Should You Use Them?<\/a><ul><li><a href=https:\/\/bamf.com\/how-to-use-linkedin-emojis\/#2-linkedin-posts->LinkedIn Posts<\/a><\/li><li><a href=https:\/\/bamf.com\/how-to-use-linkedin-emojis\/#3-about-summary->About Summary<\/a><\/li><li><a href=https:\/\/bamf.com\/how-to-use-linkedin-emojis\/#4-headline->Headline<\/a><\/li><li><a href=https:\/\/bamf.com\/how-to-use-linkedin-emojis\/#5-bullet-points->Bullet points<\/a><\/li><\/ul><\/li><li><a href=https:\/\/bamf.com\/how-to-use-linkedin-emojis\/#6-emoji-rules-and-where-to-avoid-using-them->Emoji Rules and Where to Avoid Using Them<\/a><\/li><li><a href=https:\/\/bamf.com\/how-to-use-linkedin-emojis\/#7-using-linkedin-emojis-on-windows->Using LinkedIn Emojis on Windows<\/a><\/li><li><a href=https:\/\/bamf.com\/how-to-use-linkedin-emojis\/#8-using-linkedin-emojis-on-mac->Using LinkedIn Emojis on Mac<\/a><\/li><li><a href=https:\/\/bamf.com\/how-to-use-linkedin-emojis\/#9-other-methods-of-getting-emojis->Other Methods of Getting Emojis<\/a><\/li><li><a href=https:\/\/bamf.com\/how-to-use-linkedin-emojis\/#10-takeaways->Takeaways<\/a><\/li><\/ul><\/div><\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"0-should-you-be-using-emojis-professionally-\"><strong>Should You Be Using Emojis Professionally?<\/strong><\/h2>\n\n\n\n<p>Yes.<\/p>\n\n\n\n<p>And also, no.<\/p>\n\n\n\n<p>Let me explain.<\/p>\n\n\n\n<p>LinkedIn is a professional network where users can join to network, collaborate, and prospect. So, to a degree, it helps to keep things professional because that&#8217;s the theme of the platform.<\/p>\n\n\n\n<p>We use emojis for two main reasons:<\/p>\n\n\n\n<ol><li>To add flair to the content you&#8217;re putting out.<\/li><li>To capture the attention of our prospects.<\/li><\/ol>\n\n\n\n<p>Now, the general consensus amongst growth hackers is that if you use emojis sparingly while sticking to both of the aforementioned principles, you should be good to go.<\/p>\n\n\n\n<p>LinkedIn is not a text message. So, don&#8217;t overload an entire post with emojis.<\/p>\n\n\n\n<p>LinkedIn emojis exist to add a little spice to long-form text that&#8217;s on your profile.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-where-should-you-use-them-\"><strong>Where Should You Use Them?<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-linkedin-posts-\"><strong>LinkedIn Posts<\/strong><\/h3>\n\n\n\n<p>Most standard posts are text-heavy, and sometimes, it makes sense to put in a couple of emojis to make the text pop.<\/p>\n\n\n\n<p>This is especially true for text that&#8217;s a little on the longer side.<\/p>\n\n\n\n<p>Don&#8217;t use emojis to replace actual words or phrases that you want to use, but rather use them to give emphasis to those words.<\/p>\n\n\n\n<p>For example, I put in the word &#8220;toolbox&#8221; and then drew emphasis on the word by putting an emoji next to it,<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"http:\/\/bamf.lovelacecreative.co\/wp-content\/uploads\/linkedin-emoji-posts-1.png\" alt=\"\" class=\"wp-image-35904\"\/><\/figure>\n\n\n\n<p>Don&#8217;t put emojis all over the place though.<\/p>\n\n\n\n<p>You want to spread them out, maybe put one at the beginning of the post to draw your readers in and towards the end for emphasis.<\/p>\n\n\n\n<p>Another note: I try to avoid emojis in serious plain text founder stories.<\/p>\n\n\n\n<p>You don&#8217;t want to distract your readers there, instead, you want to really capture their attention and keep them focused on what you have said.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Want to use plain text founder stories and other templates to go viral? Check out <a href=\"http:\/\/bamf.lovelacecreative.co\/how-to-create-viral-posts-on-linkedin\/\" class=\"rank-math-link\" rel=\"nofollow noopener\" target=\"_blank\">our guide here<\/a>!<\/p><\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-about-summary-\"><strong>About Summary<\/strong><\/h3>\n\n\n\n<p>About summaries are another text-heavy area in LinkedIn.<\/p>\n\n\n\n<p>The technique with LinkedIn emojis in about summaries is to use them as anchor points.<\/p>\n\n\n\n<p>Say you want to put in a phone number, highlight a link, or any kind of CTA, by placing an emoji next to the CTA, you get to anchor their attention to that link.<\/p>\n\n\n\n<p>This makes it easier for a prospect who&#8217;s casually going through your LinkedIn to find your contact information.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"http:\/\/bamf.lovelacecreative.co\/wp-content\/uploads\/linkedin-emoji-about-summary.png\" alt=\"\" class=\"wp-image-35902\"\/><\/figure>\n\n\n\n<p>I&#8217;d usually advise against using emojis in the main body of the LinkedIn about summary unless you want to highlight a word or two.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4-headline-\"><strong>Headline<\/strong><\/h3>\n\n\n\n<p>The second piece of text that your prospects see when they look you up on LinkedIn or end up on your profile is your headline.<\/p>\n\n\n\n<p>And, on LinkedIn, crafting a headline that converts is a tall order.<\/p>\n\n\n\n<p>You&#8217;re going to be faced with tough competition since this is one area where everyone is trying to one up each other, and it makes a lot of sense if yours stands out.<\/p>\n\n\n\n<p>One way of doing this is by using LinkedIn emojis.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"http:\/\/bamf.lovelacecreative.co\/wp-content\/uploads\/linkedin-emoji-headline.png\" alt=\"\" class=\"wp-image-35901\"\/><\/figure>\n\n\n\n<p>There are different ways of doing this.<\/p>\n\n\n\n<p>I&#8217;ve seen LinkedIn emojis used as separators or as word replacements (not a big fan), but you can take the simpler route and just use one or two to help with conversions.<\/p>\n\n\n\n<p>In my LinkedIn headline, I put in a pointing finger emoji to highlight our website link and another towards the end.<\/p>\n\n\n\n<p>It sets my headline apart from other people without overloading on emojis.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"5-bullet-points-\"><strong>Bullet points<\/strong><\/h3>\n\n\n\n<p>LinkedIn emojis as bullet points are another subtle place to use them.<\/p>\n\n\n\n<p>You see, LinkedIn posts don&#8217;t have a lot of rich text formatting options, so using emojis in place of bullet points or numbers helps you bring a little more &#8220;pop&#8221; to your text.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"http:\/\/bamf.lovelacecreative.co\/wp-content\/uploads\/linkedin-emoji-posts.png\" alt=\"\" class=\"wp-image-35903\"\/><\/figure>\n\n\n\n<p>In this example, I used emojis with numbered text, but I made sure that I didn&#8217;t go to double-digits.<\/p>\n\n\n\n<p>That would have messed up the alignment of my list and become counterproductive to adding a little design flair to my LinkedIn post.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"6-emoji-rules-and-where-to-avoid-using-them-\"><strong>Emoji Rules and Where to Avoid Using Them<\/strong><\/h2>\n\n\n\n<p>LinkedIn emojis are fun to use, but there are some rules to follow so that you don&#8217;t get carried away.<\/p>\n\n\n\n<p>The first, as we mentioned a while ago, is don&#8217;t turn your content into a text message.<\/p>\n\n\n\n<p>You should use enough emojis to set your content apart, but if you&#8217;re starting to use emojis instead of words, then you&#8217;ve got a problem.<\/p>\n\n\n\n<p>Emojis should be used to <strong>accentuate <\/strong>the stuff that you&#8217;re putting out not distract your prospects or be replacements to actual words and phrases.<\/p>\n\n\n\n<p>If you use enough, your text will start to pop.<\/p>\n\n\n\n<p>If you use too many, you can come off as unprofessional and someone that prospects can&#8217;t take seriously.<\/p>\n\n\n\n<p>You still want to be as articulate as you can with the content that you put out. This will help reinforce your brand image as someone that knows their stuff.<\/p>\n\n\n\n<p>Also, I don&#8217;t use LinkedIn emojis a lot in LinkedIn articles.<\/p>\n\n\n\n<p>Why?<\/p>\n\n\n\n<p>LinkedIn articles are usually used to showcase your professional work. Putting too many emojis in your articles might be counterproductive to your strategy.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\"><p>Find out how you can use <a href=\"http:\/\/bamf.lovelacecreative.co\/how-to-add-publications-to-linkedin-article-guide\/\" class=\"rank-math-link\" rel=\"nofollow noopener\" target=\"_blank\">LinkedIn articles<\/a> to bring up engagements and grow your presence!<\/p><\/blockquote>\n\n\n\n<p>Another major rule we follow is if it&#8217;s a serious announcement, don&#8217;t use LinkedIn emojis.<\/p>\n\n\n\n<p>Let&#8217;s recap.<\/p>\n\n\n\n<p>No emojis:<\/p>\n\n\n\n<ul><li>As replacements of actual word and phrases<\/li><li>For serious announcements<\/li><li>When showcasing rofessional displays of your work<\/li><li>That overwhelm a piece of text<\/li><\/ul>\n\n\n\n<p>If you follow these rules you should be good to go.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"7-using-linkedin-emojis-on-windows-\"><strong>Using LinkedIn Emojis on Windows<\/strong><\/h2>\n\n\n\n<p>On Windows 10 devices, press the &#8220;Windows&#8221; key and &#8220;.&#8221; period at the same time to bring up the emoji window.<\/p>\n\n\n\n<p>Choose the emoji that you want to use and you&#8217;re good to go.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"8-using-linkedin-emojis-on-mac-\"><strong>Using LinkedIn Emojis on Mac<\/strong><\/h2>\n\n\n\n<p>Getting emojis to run on a Mac, requires you to bring up the emoji keyboard.<\/p>\n\n\n\n<p>You do this by hitting:<\/p>\n\n\n\n<p>Command + Control + Space<\/p>\n\n\n\n<p>Press the keys simultaneously and then let go.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"http:\/\/bamf.lovelacecreative.co\/wp-content\/uploads\/linkedin-emoji.png\" alt=\"\" class=\"wp-image-35900\"\/><\/figure>\n\n\n\n<p>This will bring up a menu called &#8220;Character Viewer&#8221;, click on the text field that you want to insert an emoji in, pick the emoji \u2013 or emojis \u2013 that you want to use, and double-click them.<\/p>\n\n\n\n<p>If you&#8217;re using multiple emojis, as bullet points, for instance, you can just bring up the menu once and copy and paste the ones you&#8217;ve picked.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"9-other-methods-of-getting-emojis-\"><strong>Other Methods of Getting Emojis<\/strong><\/h2>\n\n\n\n<p>Alternatively, you can Google individual emojis and copy them to your post.<\/p>\n\n\n\n<p>This takes time and requires special websites.<\/p>\n\n\n\n<p>Or, you can just get a post going on your smartphone where emojis are easier to access and use.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"10-takeaways-\"><strong>Takeaways<\/strong><\/h2>\n\n\n\n<p>Emojis became popular because they were a way to add a little flair to text.<\/p>\n\n\n\n<p>And, on platforms like LinkedIn, they&#8217;re great because they help break the monotony.<\/p>\n\n\n\n<p>You see, your prospects don&#8217;t want to see the same things over and over again, this is why we always advocate for a varied content strategy.<\/p>\n\n\n\n<p>And, this also applies to text posts.<\/p>\n\n\n\n<p>Emojis are there to add emphasis, but you can&#8217;t use them as a replacement for being articulate.<\/p>\n\n\n\n<p>So, stop being plain, stick in an emoji or two! ?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We know that LinkedIn is a professional network. So, the question is can you use emojis on it? Well, it&#8217;s a little complicated. In this guide, we take a look at the use of LinkedIn emojis and the best ways to use them. I&#8217;ll take you on the best use case scenarios, when not to [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":35906,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ub_ctt_via":"","footnotes":""},"categories":[136,3392,3387,3510,3393],"tags":[],"featured_image_src":"https:\/\/bamf.com\/wp-content\/uploads\/LinkedIn-Emojis-Should-You-Be-Using-Them.png","author_info":{"display_name":"Houston","author_link":"https:\/\/bamf.com\/author\/houston\/"},"acf":[],"_links":{"self":[{"href":"https:\/\/bamf.com\/wp-json\/wp\/v2\/posts\/35898"}],"collection":[{"href":"https:\/\/bamf.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bamf.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bamf.com\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/bamf.com\/wp-json\/wp\/v2\/comments?post=35898"}],"version-history":[{"count":0,"href":"https:\/\/bamf.com\/wp-json\/wp\/v2\/posts\/35898\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bamf.com\/wp-json\/wp\/v2\/media\/35906"}],"wp:attachment":[{"href":"https:\/\/bamf.com\/wp-json\/wp\/v2\/media?parent=35898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bamf.com\/wp-json\/wp\/v2\/categories?post=35898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bamf.com\/wp-json\/wp\/v2\/tags?post=35898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}