{"id":38599,"date":"2022-05-19T17:15:34","date_gmt":"2022-05-20T00:15:34","guid":{"rendered":"https:\/\/bamf.com\/?p=38599"},"modified":"2022-05-19T17:16:30","modified_gmt":"2022-05-20T00:16:30","slug":"how-to-create-a-linkedin-newsletter-for-growth-this-year","status":"publish","type":"post","link":"https:\/\/bamf.com\/how-to-create-a-linkedin-newsletter-for-growth-this-year\/","title":{"rendered":"How to Create a LinkedIn Newsletter For Growth This Year!"},"content":{"rendered":"\n
If you follow BAMF on LinkedIn, you’ll notice that we also maintain a newsletter.<\/p>\n\n\n\n
(Follow it, it’s pretty good.)<\/p>\n\n\n\n
It’s one of our alternate forms of content and we use it to provide our followers with growth hacking tips on a weekly basis.<\/p>\n\n\n\n
In this guide, we take a look at how to create a LinkedIn newsletter and why you should be leveraging one.<\/p>\n\n\n\n
Email newsletters require special software to deploy.<\/p>\n\n\n\n
This costs money and takes time to get the hang of.<\/p>\n\n\n\n
Do you have a LinkedIn account?<\/p>\n\n\n\n
Then, you can easily launch your own LinkedIn newsletter.<\/p>\n\n\n\n
It’s really that simple.<\/p>\n\n\n\n
Note: you can only have one newsletter per LinkedIn account or page.<\/p>\n\n\n\n
On email newsletters, you need to catch people in your funnel before you can get them to subscribe, which is usually a struggle because you either have to work with a list of contacts or get separate mediums to promote it.<\/p>\n\n\n\n
LinkedIn newsletters are a little different.<\/p>\n\n\n\n
*As long as someone is a LinkedIn member they can click follow if they run into your newsletter on the platform and like it.<\/p>\n\n\n\n
But, that’s not all.<\/p>\n\n\n\n
Anyone can also comment, engage with, or even share your newsletter if they choose to do so.<\/p>\n\n\n\n
A newsletter serves as a different avenue for engagement.<\/p>\n\n\n\n
It’s different in style from your posts and the other stuff that you can share on LinkedIn and as a result, it’s its own platform in a sense.<\/p>\n\n\n\n
Specially crafted newsletters for different audiences can do a lot to boost your engagement.<\/p>\n\n\n\n
In fact, if you create a newsletter within the right niche, you can easily leverage it to bring in additional leads!<\/p>\n\n\n\n
Ask yourself this question?<\/p>\n\n\n\n
“Who follows me on LinkedIn?”<\/p>\n\n\n\n
Is your audience primarily your prospects? Are they interested in other work that you do? Or, maybe you want something general?<\/p>\n\n\n\n
Whatever it is, your LinkedIn newsletter has to provide value to a group of people that follow you.<\/p>\n\n\n\n
Here’s what.<\/p>\n\n\n\n
If you’ve been building your audience using an ideal customer profile, then this becomes easier since you can use your ICP as a guideline on what you should be posting.<\/p>\n\n\n\n
Or else, you can use your newsletter to appeal to a subset of people that follow you.<\/p>\n\n\n\n