The Numbers
The Challenge
Almanac.io came to BAMF with the goal to grow their brand presence by placing their CEO in a thought-leader position on LinkedIn. As a startup, they found it difficult to gain momentum within the working professional community and get users to try out their product.
The Results
After we determined that a content-strategy only was the best way to move the needle with Almanac’s goals and budget, we set to work interviewing Adam to get a feel for his personality, writing style, and personal experiences. Using mixed format posts, we were able to grow Adam’s content views from just 399, pre-BAMF, to 45,000+ in just the first month. This led to over three-hundred LinkedIn members reaching out to connect with Adam and grow the Almanac user-base.
BAMF has helped Almanac reach a wider business audience than ever before.
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Adam Nathan
Standing out with Profile Optimization
Before
After