Crafting outreach messages is difficult.
Not only do you have to subtly get your contact to connect with you on a deeper level, but you have to build rapport, get them to answer, and show your personality all at the same time.
And that doesn’t come easy.
Yes, you could strike up a chat with them – which is also difficult.
But, how about if you wanted to hit them up with one message that gets the point across and books the next step for you?
That’s exactly why we built this AI guide.
Today we’ll show you how to craft LinkedIn outreach messages with ChatGPT in seconds.
The Importance of Outreach
Organic nurturing is powerful.
(You know this if you’ve been following our guides for a while now.)
However, there are times when a more direct approach is required.
And, that’s where outreach comes in.
Outreach is the process of contacting your prospects first and trying to have a conversation with them.
On LinkedIn, the proper way to do this is to connect with the prospect first, and then after some rounds of nurturing, striking a conversation.
Here’s the thing.
LinkedIn is the perfect place for an outreach message because people on the platform are already there to network, making your work easier.
Compared to email outreach, LinkedIn outreach can get you more replies and more engagement.
However, you can’t just head straight to outreach; you have to make sure your profile is optimized, you have been active on the platform and you have built some social proof.
This creates the foundation for trust when your prospects decide to check you out after you’ve sent them a message – you want to show them that you are the real deal, and that they can collaborate with you.
The Prompt to Create LinkedIn Outreach Messages with ChatGPT
Here’s the prompt that we use to create LinkedIn outreach messages with ChatGPT, and most of the time, it only takes a couple of seconds to fill out.
However, it’s another one of our longer ones.
Generate *number of messages you want it to generate for you* concise yet engaging outreach messages for my LinkedIn connections.
Leveraging my expertise as a *what do you do for a living*, I’m enthusiastic about connecting with professionals within the *what industry is the prospect from* sector.
Incorporate personalized details at the beginning to demonstrate a interest in their journey. Highlight the distinctive value we can offer each other, showcasing our shared dedication to *what trait do you share in common* while weaving in my USP.
This USP centers around *what is your USP*.
This connection should be expressed in a way that resonates within their industry.
Conclude each message with a compelling CTA designed to keep the conversation going and make sure you end with courtesy.
We start off with the main instruction, which is getting ChatGPT to generate LinkedIn outreach messages. For the number, aim to keep it from 5-10, so that this way you have a couple of outreach messages that you can choose from.
Then, we move to give it some context about what you do. You want to provide complete details of your specialization as well as the industry that your prospect is in.
Next up, we tell ChatGPT to start weaving in some similarities between you and your prospect, this provides a common base for the both of you to work a conversation from. Plus, it also shows that you’ve done your research about them.
After this, you want to weave in your USP to keep the conversation going and to find another commonality.
Finally, you want to end it with a good CTA and a courteous goodbye that allows you to show off your professionalism.
It’s pretty comprehensive, but we wanted to make sure we covered all our bases and we built a prompt that was centered on ensuring that the foundation for a relationship was being built.
The Output
We used a standard template for filling out the prompt to gauge the output that we were getting.
Generate 10 concise yet engaging outreach messages for my LinkedIn connections.
Leveraging my expertise as a digital marketing expert, I’m enthusiastic about connecting with professionals within the B2B SaaS sector.
Incorporate personalized details at the begininning to demonstrate a interest in their journey. Highlight the distinctive value we can offer each other, showcasing our shared dedication to using technology to foster growth while weaving in my USP.
This USP centers around I can automate their lead generation process.
This connection should be expressed in a way that resonates within their industry.
Conclude each message with a compelling CTA designed to keep the conversation going and make sure you end with courtesy.
Here’s what we got.
As you can see, the prompt is pretty robust at generating great outreach messages.
However, there are some instances where the tone might not be up to your standard.
You can modify this with a follow-up prompt such as “make the output more insert emotion here”. This seemingly small modification can work wonders in tweaking your output.
Read More: How to Create Sales Emails with ChatGPT
Takeaways
The automation doesn’t stop there.
Remember, some of these prospects are going to respond to you and you need to respond back.
When they do, you can plug their reply into ChatGPT and ask it to give you a great answer to their replies.
That’s the best way to use ChatGPT to be more efficient with your marketing outreach.
However, do note that the personal touch is always going to be the best way to build rapport with a prospect.
So after they reply to your initial outreach, take some time to reply back, with your own words.
This way you control the pace at which the conversation is going.
There’s always a balance between using AI to make your processes more efficient and injecting a little of your personal touch into the process.
Read More: How to Get LinkedIn Top Voice: The Science Behind the Community
