Faisal Hoque's

Case Study

Faisal Hoque is one of the most remarkable individuals you will ever meet. Not only does he hold a number of awards from Deloite, Thinkers40 and Nautilus, but he is also a WSJ bestselling author and the founder of Shadoka, an organization that enables sustainable capabilities.

He was primed to become a Key Opinion Leader on LinkedIn, and all he needed was a partner.

When Faisal first joined us, he had two missions.

1. He needed to make sure that he was reaching his audience with thought leadership
2. He needed to make sure that the pipeline was filling up with people who wanted to collaborate with him

We’re proud to say that we made sure both his missions were more than just fulfilled.

Right off the gates, we recorded at least 2 million content impressions – in just a one-year period, this turned out to be an uplift of 34,853% which not only made sure his content was getting to his audience, but also allowed him to extend his reach to likeminded audiences. This was also apparent with the followers count where he averaged around 500 new connections a month – totaling to 6,631 added to his 5,222 when he started.

For outreach, even with a connection rate of 27 percent, he was still able to record a reply rate of 51%. This means that out of the people we reached out to, 51 percent were willing to engage with him.

Needless to say, he didn’t just fulfill both his missions with us.

He was able to take it a step further and her is now one of the prominent voices in his niche.